NURTURING AND GROWING BRANDS
FOR MORE THAN 100 YEARS

CROSSMARK is a leading sales and marketing services company in the consumer goods and services industry that delivers smarter solutions to clients for faster growth in an ever-changing world.

We build connections for growth through an approach that uniquely leverages the integration of our sales and marketing expertise from Thought to Bought®. Our commitment goes beyond providing clients with the relevant services they need. We adapt to changing dynamics in the marketplace to ensure smarter solutions that help our clients grow faster and more efficiently. Our industry-wide recognition of exceptional service is a legacy we have worked hard to create, and one we continue to build on every day.

Our areas of expertise include Insights & Intelligence, Headquarter Sales, Retail Merchandising, Shopper Engagement, and Consumer Engagement. Our solutions make an impact in store across a wide range of retail channels, as well as out of store through “live” and digital engagement along the shopping journey. Headquartered in Plano, Texas, CROSSMARK has more than 40,000 employees with offices throughout the United States, Canada, Australia and New Zealand.

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OUR MISSION

CROSSMARK Builds Bridges to Growth

We link consumers to brands, clients to customers, insights to ideas, and people to opportunities.
Our strategic approach begins with personal, genuine connections. CROSSMARK exceeds
expectations through passion, innovation, and collaboration.

CROSSMARK mission

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OUR CORE PURPOSE

Connections for Growth
Simply stated, we build
connections for growth.

We live in an ever-changing world full of exciting possibilities where it’s important to build meaningful connections. At CROSSMARK, we passionately forge strong bonds on many levels. Whether it’s linking consumers to brands, or insights to ideas, these connections fuel growth for our valued clients and customers.

As a trusted partner, we nurture these connections with a smart, inventive approach and talented people that make it personal. Our team builds genuine relationships every day through their spirit of collaboration and excellence.

CROSSMARK white logo

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CORPORATE CITIZENSHIP

Community

Community

CROSSMARK is committed to supporting the communities in which it works. Employees volunteer their time for schools, charities and other non-profits. Since 2000, CROSSMARK has proudly supported the Children’s Miracle Network Hospitals through fund-raising events, donations and active participation.

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Sustainability

Sustainability

CROSSMARK is committed to operating in an environmentally and socially responsible manner. We are committed to the responsible use of environmental resources and seek to minimize the use of energy, water, fuel and materials whenever possible.

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Diversity

Diversity

CROSSMARK is committed to diversity and practices fair treatment of all employees, vendors and suppliers. CROSSMARK will always focus on the best services, products and pricing, and welcomes any vendor who will help our company meet the needs of our clients and customers.

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OUR LEADERSHIP

CROSSMARK’s leadership team has the expertise, appreciation for great people, and unwavering
commitment to deliver exceptional results for our clients and customers.

Steve Schuckenbrock

Steve
Schuckenbrock

Chief Executive Officer

Jami McDermid

Jami
McDermid

President
Sales Agency

David Newman

David
Newman

Chief Insights Officer

Brent Smith

Brent
Smith

Executive Vice President
and Chief Financial Officer

Johnette OdenBrunson

Johnette
Oden-Brunson

Executive Vice President
General Counsel

Lance Andersen

Lance
Andersen

Executive Vice President
Operations