Land O'Lakes Appoints CROSSMARK As National Sales Agent

PLANO, Texas - Land O'Lakes, the nation's number-one marketer of branded butter and deli cheese, has named CROSSMARK its national sales agent for its branded butter, cheese and deli items, CROSSMARK announced today.

Land O'Lakes, Inc., is a national farmer-owned food and agricultural cooperative. CROSSMARK is one of the largest sales and marketing companies in the United States.

"We are confident that CROSSMARK, as our national agent, will provide outstanding sales execution and service for the Land O’Lakes products," said Steve Dunphy, Land O'Lakes Vice President Dairy Foods Sales.

Jim Borders, president of CROSSMARK Sales Agency, said, "I am pleased to announce that effective February 2003, we will represent the prestigious Land O’Lakes brand nationwide."

Land O'Lakes, Inc. (www.landolakesinc.com) is a national, farmer-owned food and agricultural cooperative, with sales of $6 billion. Land O'Lakes does business in all 50 states and more than 50 countries. It is a leading marketer of a full line of dairy-based consumer, foodservice and food ingredient products across the U.S.; serves its international customers with a variety of food and animal feed ingredients; and provides farmers, local cooperatives, and customers with an extensive line of agricultural supplies (feed, seed, crop nutrient and crop protection products) and services.

CROSSMARK is a professional business services company providing integrated, performance-based solutions in sales, marketing, technology and consulting for the consumer goods industry. Headquartered in Plano, Texas, CROSSMARK employs more than 10,000 associates. For more information on CROSSMARK, please visit www.crossmark.com.

Contact:
CROSSMARK
Guy Davis
guy.davis@crossmark.com