ENGAGING SHOPPERS. BUILDING BRANDS.
The continued focus on influencing the shopper along the path to purchase is critical to improving a brand’s marketing effectiveness and efficiencies. CROSSMARK is the largest in-store marketing services company in North America, providing integrated marketing services including:
CROSSMARK is uniquely positioned to drive profitable brand growth for clients by identifying and delivering brand activation solutions that are:
- Insights-driven with proprietary analytics
- Retailer-focused through superior relationships
- Highly efficient through seamless and expert coordination
We help clients win in-store and in the marketplace through our market-leading capabilities:
Shopper Marketing
Twin Oaks, a joint venture with MARS Advertising – #1 rated shopper marketing agency, delivers shopper marketing strategies, ideas and tactics that engage shoppers from prompt to purchase and beyond. [more]
Experiential Marketing
BrandMasters provides turnkey solutions for brands to create meaningful shopper experiences through personal engagement. CROSSMARK created BrandMasters to meet the growing need among consumer goods brands to effectively influence shoppers on the path to purchase. Services include all phases of experiential marketing, from shopper insights to turnkey execution and measurement of programs ranging from in-store product sampling to outside events and digital engagement. [more]
Field Intelligence
CROSSMARK Field Intelligence is the largest in-store data collection force in North America with standards unmatched in the industry. Speed and quality of data provide field intelligence and actionable insights for faster and better decisions, anchored by a one-of-a-kind relationship with The Nielsen Company. [more]
