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FACT SHEET

CROSSMARK is a professional business services company that has served the consumer goods industry for more than 100 years. We provide headquarter services, retail merchandising, shopper insights, and sales and marketing strategies to many of the largest manufacturers and retailers in the world. Headquartered in Plano, TX, CROSSMARK has more than 20,000 associates worldwide, with offices in the United States, Canada, Mexico, New Zealand and Australia.
 
 


David Baxley
Chief Executive Officer

Joe Crafton
President, Strategic Alliances

Ben Fischer
President, Sales Agency

Don Martin
Chief Financial Officer

John Thompson
Chief Operating Officer

 



Customized Solutions, Unparalleled Execution!

  • More than 15,000 experienced, tactical-minded, dedicated associates in the store working for our clients’ brands
  • More than 6 million retail calls annually
  • Multichannel expertise: supermarket, mass, convenience, drug, dollar and specialty
  • 50+ offices throughout the U.S., Canada, Australia, and New Zealand
  • 13 dedicated teams
  • 22 unique retail sales forces
  • More than 26.3 million store tasks executed annually
  • 344,000 outlets assigned to coverage
  • 93,000 active UPCs
  • 8.5 million retail hours

Services include:

  • Headquarter services
    • Business management
    • Headquarter assist
    • Category management
  • Retail merchandising
    • Continuity retail
    • Vertical customer teams
    • Client-specific teams
    • Project / set teams
    • Homestore / ISE
  • Retailer services
    • Private Label
    • Visual merchandising
    • In-store marketing
    • Insight management
  • Marketing solutions
    • Field marketing
    • In-store events
    • Shopper influence
  • Insights
    • Category level
    • Store level
    • Consumer
  • Business process outsourcing
    • Order processing
    • IT services

Other CROSSMARK Companies Serving the Consumer Goods Industry

  • CROSSMARK Private Label
  • BEST CROSSMARK
  • eXchangeBridge
  • CROSSMARK Home Improvement Services

Community Partner

CROSSMARK For Kids has raised more than $2 million for Children's Miracle Network.