Merchandising

THE SCIENCE OF MERCHANDISING

Merchandising is a science. At least, that’s how we look at it. Providing effective retail service means factoring in geography, season, retailer, category and trade channel to arrive at the right solution. And let’s not forget the brand, which in itself drives the type and frequency of retail support needed. That’s why CROSSMARK provides a variety of merchandising solutions and formats. We can even assemble a customized retail solution based on store-level performance metrics and/or by specific client-defined parameters.

CROSSMARK provides retail solutions to multiple channels, including supermarket, mass/club, drug, convenience, category specialty and value discounters. Some of our merchandising services that can be customized for your needs include:

  • IRC placement
  • POS placement
  • Continuity coverage
  • Distribution maintenance
  • New item cut-ins
  • Auditing/data collection
  • Inventory check
  • Product rotation
  • Display set-up
  • Remodels/resets
  • Pricing surveys