CROSSMARK Featured in Supermarket News Article

CROSSMARK is featured in an article in Supermarket News which examines current trends and achievements among the three national firms that lead the sales and marketing services business in the U.S.

The article, which quotes CROSSMARK CEO Joe Crafton, discusses growth, strategies and successes.

 

Sales Agencies Count on the People . . . → Read More: CROSSMARK Featured in Supermarket News Article

Mass Merchandiser Channel Solutions

Big Opportunities. Big Results.

Mass merchandisers continue to position themselves to satisfy shoppers’ needs for everyday household items, further intensifying competition with the grocery channel. Mass merchandisers provide shoppers a variety of benefits ranging from one-stop shopping to low prices and an overall enjoyable shopping experience.

CROSSMARK has the expertise, relationships and resources to . . . → Read More: Mass Merchandiser Channel Solutions

CROSSMARK Rebrands Technology Subsidiary to Underscore Expertise

April 25, 2011 – Plano, Texas – CROSSMARK, a leading sales and marketing services company in the consumer goods industry, announces the rebranding of its award-winning business technology division, BEST CROSSMARK. The division’s new name, CROSSMARK Retail Technologies, reinforces its greater focus on technology solutions for retail and consumer goods . . . → Read More: CROSSMARK Rebrands Technology Subsidiary to Underscore Expertise

Client-Specific Teams

DEDICATED TO YOUR BUSINESS AND YOUR BOTTOM LINE

Our Client-Specific Dedicated Teams are comprised of retail experts who are dedicated to our client’s business while sharing back office support. Reap the benefits of your own Dedicated Team, including greater effectiveness at the store level and reduced costs tied to HR, training, fleet management, systems . . . → Read More: Client-Specific Teams

Event Marketing: Getting Personal on the Path to Purchase

Event marketing is more than doling out samples. It’s hyper-targeting an audience and providing a full brand experience.

Each year, event marketing takes on greater significance. Though it remains composed of traditional PR methods, such as mobile tours and sampling, the practice has been elevated to a science and been given a loftier name: . . . → Read More: Event Marketing: Getting Personal on the Path to Purchase

Plano Company to Help Take Over In-store Demonstrations for Sam’s Club

Sam’s Club to cut 11,200 jobs – over 1,200 in Texas

09:36 AM CST on Monday, January 25, 2010

From Wire and Staff Reports

Wal-Mart Stores Inc . will cut about 11,200 jobs at Sam’s Club warehouses, including more than 1,200 in Texas, as it turns over the task of in-store product demonstrations . . . → Read More: Plano Company to Help Take Over In-store Demonstrations for Sam’s Club

Walgreens Retail Synergy Program Information

April 2009

Walgreens has launched the Retail Synergy Program (RSP) to allow vendors to efficiently schedule in-store merchandising activities through a centralized process. All in-store activities are executed by merchandisers certified on Walgreens’ in-store procedures. Vendor benefits by participating in RSP include:

• Improved consumer access to products • Deployment of resources to . . . → Read More: Walgreens Retail Synergy Program Information

Better Living Brands Announces Alliance Members

Members Bring Turnkey Organic Plus Health and Wellness Brands to Retailers Across the U.S.

FOR IMMEDIATE RELEASE

LOS ANGELES, May 13, 2008 – Better Living BrandsTM Alliance today announced the key licensees who will expand the U.S. retail presence of O OrganicsTM and Eating RightTM, two of the fastest growing organic and health . . . → Read More: Better Living Brands Announces Alliance Members